Do You Have a Customer Experience Blindspot?

In my last blog, I explained why listening to customers can provide greater customer understanding than merely observing their behavior.
Many companies seem to agree as evidenced by the number of Voice of the Customer (VoC) programs that exist and increasing amounts of feedback consumers are…

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In my last blog, I explained why listening to customers can provide greater customer understanding than merely observing their behavior.
Many companies seem to agree as evidenced by the number of Voice of the Customer (VoC) programs that exist and increasing amounts of feedback consumers are…

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