Why Marketers Need to Master Relationship Marketing

Many marketers have heard the adage, “Who’s the easiest person to sell to? Someone you’ve already sold to.”
This is one of the many beneficial facets of relationship marketing. Instead of going through the effort to reach, engage, and convert new customers, focus on delighting the customers you…

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Many marketers have heard the adage, “Who’s the easiest person to sell to? Someone you’ve already sold to.”
This is one of the many beneficial facets of relationship marketing. Instead of going through the effort to reach, engage, and convert new customers, focus on delighting the customers you…

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