Are Blog Comments Still Worthwhile … Or Are They a Waste of Time?

The post Are Blog Comments Still Worthwhile … Or Are They a Waste of Time? appeared first on ProBlogger.

A decade ago, new bloggers were often advised to leave comments on other blogs to start building traffic to their own blog.
But is it still worth doing?
For years, there’s been a lot o…

The post Are Blog Comments Still Worthwhile … Or Are They a Waste of Time? appeared first on ProBlogger.

A decade ago, new bloggers were often advised to leave comments on other blogs to start building traffic to their own blog.
But is it still worth doing?
For years, there’s been a lot o…

Content Audit Template

Say a SaaS company hires you as a content marketer. They’re in the People Operations space, and your mandate is to kickstart their thought leadership program. Your employer has plenty of smart people designing software, and many of them have already written articles in their area of…

Say a SaaS company hires you as a content marketer. They’re in the People Operations space, and your mandate is to kickstart their thought leadership program. Your employer has plenty of smart people designing software, and many of them have already written articles in their area of…

Google Does Not Support Crawl Delay But Bing Does

Google’s John Mueller said on Twitter that Google “never supported crawl-delay in robots.txt.” Bing’s Frédéric Dubut said on Twitter “Bingbot supports crawl-delay.” That is not to say Google does not let you slow the crawl, you can and here is how.

Google’s John Mueller said on Twitter that Google “never supported crawl-delay in robots.txt.” Bing’s Frédéric Dubut said on Twitter “Bingbot supports crawl-delay.” That is not to say Google does not let you slow the crawl, you can and here is how.

How to Customize Your Facebook Ads for Placements

When you create campaigns and ad sets, you have the option to select placements you want to target users on. The list is continually growing and changing, but here’s what it looks like as of publication.

With all of these placements listed, what are you to do with them? Which do you c…

When you create campaigns and ad sets, you have the option to select placements you want to target users on. The list is continually growing and changing, but here’s what it looks like as of publication.

With all of these placements listed, what are you to do with them? Which do you c…

Web Accessibility 101: 9 Tips from WordStream’s Web Experts

If you haven’t put much thought into web accessibility before now, there’s no better time: It is a critically important area that every marketer and business owner with a website should be prioritizing. Why? Over 57 million Americans have a disability. That means having an…

If you haven’t put much thought into web accessibility before now, there’s no better time: It is a critically important area that every marketer and business owner with a website should be prioritizing. Why? Over 57 million Americans have a disability. That means having an…

8 Social Media Marketing Mistakes You Need to Avoid

Considering the fact that 500 million people use Instagram daily, social media marketing is one of the most effective ways to expose your business to a huge audience. Most businesses know that, but few actually excel at using social media marketing the right way.

You often see in social…

Considering the fact that 500 million people use Instagram daily, social media marketing is one of the most effective ways to expose your business to a huge audience. Most businesses know that, but few actually excel at using social media marketing the right way.

You often see in social…

Convince Your Boss to Send You to MozCon 2020 (Plus Bonus Letter Template!)

Posted by cheryldraper
It’s that time of year again. Professional development budgets are being distributed and you’re daydreaming of Roger hugs and fist bumps. Well, this is a call to arms! It’s time to get down to business and convince your boss that you HAVE to go to MozCon 2020.

Posted by cheryldraper
It’s that time of year again. Professional development budgets are being distributed and you’re daydreaming of Roger hugs and fist bumps. Well, this is a call to arms! It’s time to get down to business and convince your boss that you HAVE to go to MozCon 2020.

Humans of Marketing: Erik Bowitz

Erik Bowitz, Sr. Search Engine Optimization Specialist at Tektronix, sat down with Humans of Marketing to talk about the journey from his first job at a bootstrapped startup, to his current role at a large company with a long history in its industry. He also spoke to us about his appreciation…

Erik Bowitz, Sr. Search Engine Optimization Specialist at Tektronix, sat down with Humans of Marketing to talk about the journey from his first job at a bootstrapped startup, to his current role at a large company with a long history in its industry. He also spoke to us about his appreciation…

Google Secretly Rolling out NEW Image Extensions to Search Ads

Google’s ad extensions take many forms to let users chose their own way to convert from your ads. Over the years, Google’s supplemented its text ads with varied ad extensions offering additional sitelinks, addresses, phone numbers, text numbers, app deeplinks, and recently forms to help a user co…

Google’s ad extensions take many forms to let users chose their own way to convert from your ads. Over the years, Google’s supplemented its text ads with varied ad extensions offering additional sitelinks, addresses, phone numbers, text numbers, app deeplinks, and recently forms to help a user co…

Becoming an Industry Thought Leader: Advanced Techniques for Finding the Best Places to Pitch Guest Posts

Posted by KristinTynski
If you’re involved in any kind of digital PR — or pitching content to writers to expand your brand awareness and build strong links — then you know how hard it can be to find a good home for your content.
I’m about to share the process you can use to identify the best, hig…

Posted by KristinTynski
If you’re involved in any kind of digital PR — or pitching content to writers to expand your brand awareness and build strong links — then you know how hard it can be to find a good home for your content.
I’m about to share the process you can use to identify the best, hig…